The Lord’s (God's) Really Big Idea is a divinely-inspired, powerful, multimedia campaign that will lift up the name of His Son, Jesus, in all the world and bring His "Good News Gospel Message" to all those reached in cooperation with The Salvation Army®.
It will feature the new “unforgettable” Salvation Army® Air Force, a huge airship with a massive video screen on its side which will broadcast video that will get everyone’s attention and fly on a Corps to Corps Tour so Salvation Army® officers can conduct music and preaching ministries when the airship lands in front of millions of worshipers and those hungry for His "Good News Gospel".
It will also feature a full-length motion picture detailing the happenings of this campaign and the airship as it lands at planned Corps locations and as The Salvation Army® officers minister to the massive crowds assembled during this year-long tour.
Imagine a new multi-media marketing campaign and Corps to Corps tour with FREE media coverage.
Why FREE media?
Because the media will be covering the campaign’s centerpiece, an attention-getting airship (blimp) and the ongoing ministry of The Salvation Army®.
What will be included as part of this multi-media campaign?
A New Online Web Portal and Massive Stage Backdrop
When the airship lands at each planned Corps stop, it's easily transformed into an attention-getting ministry stage backdrop.
The new online web site portal can be a new SALVATION ARMY® Web Site which follows the airship and broadcasts live streaming and archived video 24/7.
A New Full-Length Movie
At the Lord's (God's) Really Big Idea tour’s end, a full-length movie will be produced from the tour's videos and featured in theaters and on DVD.
The movie will feature "Good News" stories of the Campaign's Tour and THE SALVATION ARMY'S® “Good News” and will be distributed to theatres worldwide.
How Will The Lord's Really Big Idea Benefit THE SALVATION ARMY®?
1. Provide THE SALVATION ARMY® with powerful new offline and online media platforms and new online media portals to share His "Good News Gospel Message" that:
(a) will get everyone's attention,
(b) will be capable of broadcasting 24/7, and,
(c) will allow access to live or archived video filmed from the air or on the ground.
2. Empower THE SALVATION ARMY® financially with 7 revenue streams from:
(a) Sponsorships,
(b) Direct solicitations,
(c) Consumer contributions,
(d) In-kind contributions,
(e) Sales of promotional items,
(f) Unlimited FREE media coverage,
(g) Proceeds from the full length movie and sales of the movie's DVDs.